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100519s2009 xxu e engxd |
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|a9780387799513 ((electronic bk.))
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|a9780387799506 ((paper))
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|a978-0-387-79950-6
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|aRaulersonPeter
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|aBuilding routes to customers|h[[electronic resource]] : |bproven strategies for profitable growth / |cby Antoine Leboyer, Jean-Claude Malraison, Peter Raulerson
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260 |
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|aNew York, NY : |bSpringer-Verlag New York, |c2009
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|axx, 196 p : |bill., digital ; |c25 cm
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|aCustomer relations
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|aMarketing
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|aManagement/Business for Professionals
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|aProduction/Logistics
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|aEconomics/Management Science
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|aLeboyer Antoine
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|aMalraison Jean-Claude
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|aSpringerLink (Online service)
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|uhttp://dx.doi.org/10.1007/978-0-387-79951-3|z連結全文
|