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151104s2014 iluac b 001 0 eng |
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|a 2013031098
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|a9781450424981 :|cNT2894 (hbk.)
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020 |
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|a1450424988 |c(hbk.)
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|aDLC|beng|cDLC|dTMUE|eaacr
|
042 |
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|apcc
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082 |
00
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|a338.4/3796|223
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|aTMUE|b41|cA0308189|pB|d338.43796|eM959|y2014|tDDC|r2894
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100 |
1
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|aMullin, Bernard James.
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245 |
10
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|aSport marketing /|cBernard J. Mullin, Stephen Hardy, William A. Sutton ; [foreword by David J. Stern].
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250 |
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|a4th ed.
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260 |
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|aChampaign, IL :|bHuman Kinetics,|cc2014.
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300 |
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|axix, 483 p. :|bill. (chiefly col.), ports. (chiefly col.) ;|c29 cm.
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504 |
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|aIncludes bibliographical references and index.
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650 |
0
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|aSports|xMarketing.
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700 |
1
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|aHardy, Stephen,|d1948-
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700 |
1
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|aSutton, William Anthony,|d1951-
|