E-commerce- marketing- and consumer behavior in the AI era

• 作者：Ahmed J. Obaid, Adriana Burlea-Schiopoiu, Bharat Bhushan, Sobirov Bobur, S. Suman Rajest, editors.
• 出版者：IGI Global Scientific Publishing
• 出版地：Hershey, Pennsylvania :
• 語文：英語
• 叢書名：Advances in electronic commerce (AEC) book series
• 主題：Brand Trust. ; Business Analytics. ; Consumer Engagement. ; Customer Loyalty. ; E-Commerce. ; Fraudulent Reviews. ; Human Capital. ; Human Resource Management (HRM) ; Information Technology. ; Logistics. ; Management Information Systems. ; Mutual Fund Investment. ; Review Classification. ; Workforce Optimization.
• 電子資源：http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/979-8-3693-5548-0
• ISBN/ISSN/ISRC：9798369355503
• 作者：Rajest, S. Suman.;Bobur, Sobirov.;Bhushan, Bharat.;Burlea-Schiopoiu, Adriana.;Obaid, Ahmed J.
• 索書號：658.872