Advances in advertising research XIV harder, better, faster, stronger : advertising and communication between immediacy and sustainability /

• 作者：edited by Alexandra Vignolles, Martin K.J. Waiguny.
• 出版者：Springer Fachmedien Wiesbaden : Imprint: Springer Gabler
• 出版地：Wiesbaden :
• 語文：英語
• 叢書名：European advertising academy,
• 電子資源：https://doi.org/10.1007/978-3-658-44713-7
• ISBN/ISSN/ISRC：9783658447137 ; 9783658447120
• 作者：Vignolles, Alexandra.;Waiguny, Martin K. J.
• 索書號：659.1