Proceedings of the 1983 Academy of Marketing Science (AMS) Annual Conference

• 作者：edited by John C. Rogers III.
• 出版者：Springer International Publishing : Imprint: Springer
• 出版地：Cham :
• 語文：英語
• 叢書名：Developments in marketing science,
• 電子資源：http://dx.doi.org/10.1007/978-3-319-16937-8
• ISBN/ISSN/ISRC：9783319169378 (electronic bk.) ; 9783319169361 (paper)
• 作者：Rogers, John C.
• 索書號：658.8