Marketing strategies for higher education institutions technological considerations and practices /

• 作者：Purnendu Tripathi and Siran Mukerji, editors.
• 出版者：IGI Global (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA)
• 出版地：Hershey, Pa. :
• 語文：英語
• 電子資源：http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-4666-4014-6
• ISBN/ISSN/ISRC：9781466640153 (ebook) ; 9781466640146 (hardcover) ; 9781466640160 (print & perpetual access)
• 作者：Tripathi, Purnendu;Mukerji, Siran.
• 索書號：378.0688