008 |
|
170929s2016 enka b 001 0 eng |
020 |
|
|a9781138912489 |c(hbk.)
|
020 |
|
|a9781138912496 : |cNT1345 (pbk.)
|
020 |
|
|a9781315691909 |c(ebk.)
|
040 |
|
|aDLC|beng|cDLC|dTMUE|eaacr
|
082 |
00
|
|a796.0698|223
|
095 |
|
|aTIANMU|bTIA06|cA0318511|pB|d796.0698|eF982|y2016|tDDC|r1345
|
100 |
1
|
|aFunk, Daniel C.|q(Daniel Carl), |d1964-
|
245 |
10
|
|aSport consumer behaviour : |bmarketing strategies / |cDaniel C. Funk, Kostas Alexandris, Heath McDonald.
|
246 |
10
|
|aMarketing strategies
|
260 |
|
|aLondon : |bRoutledge, |c2016.
|
300 |
|
|axvi, 327 p. : |bill. ; |c25 cm.
|
504 |
|
|aIncludes bibliographical references and index.
|
650 |
0
|
|aSports|xMarketing|vCase studies.
|
650 |
0
|
|aConsumer behavior.
|
700 |
1
|
|aAlexandris, Konstantinos.
|
700 |
1
|
|aMcDonald, Heath.
|